Toni Carey serves as Head of Strategic Communications at Yoga Alliance and is a recognized leader in the health and wellness industries—most notably as the co-founder of Black Girls RUN!. With more than a decade of experience in marketing and communications strategy, her previous roles include Director of Marketing at The Public Good Projects (PGP), where she developed innovative campaigns to address some of the nation’s most pressing health challenges. Prior to that, she led the marketing strategy for Michelle Obama’s Partnership for a Healthier America (PHA). Toni has worked with numerous consumer and non-profit brands with an intentional focus on ensuring that the stories of marginalized communities are seen and heard. She was also named one of the “50 Most Influential People in Running” by Runner’s World and received Toyota’s Standing O-Vation Award presented by Oprah. She holds a B.S. in Mass Communications with minors in Marketing and Spanish from Middle Tennessee State University, as well as a M.A. in Strategic Communications from Seton Hall University.